Charaden — Jotun Demidekk

Let's kick things off with a splash of humor! Since 1972, DEMIDEKK has been the ultimate go-to for spicing up and safeguarding Swedish wooden houses, towering proudly as one of Sweden's supreme exterior brands. In a realm brimming with competitors, DEMIDEKK shines like a beacon with its unbeatable promise: it sticks around the longest.

Now, onto the fun part! DEMIDEKK's latest campaign injects warmth and laughter into the mix. Imagine this: A family indulging in a lively game of charades on their patio. Grandpa, in a valiant attempt, tries to act out "freshly painted" to his bemused family members. Despite their protests, insisting they haven’t picked up a paintbrush in years,

At Stygn Studios, we were thrilled to be entrusted with the task of producing Jotun's commercial, and boy, did we deliver! Throughout 2024, you can catch it on TV screens, social media platforms, and even in radio ads.

- Script development

- Casting

- Film production

- Post production 


Director: Johan Tappert
Director of photography: Kenneth Ishii
Agency: Dear friends

Got a project buzzing in your brain? 
Shoot a message to richard@stygn.se

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CAMPSTREAM – ONE