Kärlek, Svett och Tårar – Nordic Wellness

Love and Sweat – The Perfect Match

Gyms are more than just a place for workouts – they’re where people meet, push their limits, and sometimes even find love. That’s the heart of our new kind of dating show: Kärlek, Svett och Tårar.

Follow Elvira, a 30-year-old fitness enthusiast from Lidköping, as she dates 11 completely different single guys in a fun mix of exercise and romance. Guiding her – and keeping things fun – are hosts Mårten Nylén, one of Sweden’s most famous health influencers, and Berna Inceoglu, an actress with a knack for humor and warmth.

This isn’t your typical dating show – it’s real, fun, and full of sweaty sparks. It premiered on February 10, 2025 – just in time for Valentine’s Day!

A New Idea, Born at the Gym

At Stygn Studios, we were there from the start, pitching the idea to Nordic Wellness. The result? A season of 15 short, exciting episodes, each about 3 minutes long, perfectly crafted for Instagram.

  • Idea, concept, and script development

  • Casting participants from all over Sweden

  • Film production

  • Post production


Client: Nordic Wellness
Producer: Sofie Gällerspång
Director: Maja Frendberg
Director of Photography: Pierre Värnäng & Linus Hellström

Got a project buzzing in your brain? 
Shoot a message to sofie@stygn.se

Previous
Previous

ZIPWAKE – Reboat Campain

Next
Next

GETINGE – SHADOWS AND LIGHT